When I converted the MSI to .ism project through Installshield and then tried to build it back to MSI, I always got this error code 0.
I could not find any documentation for this online so wrote back to Installshield Customer Support and they came up with this work around. Hope this will help you if you are facing this similar issue with your product. Do let me know by commenting if this has helped you. Just want to know how many people are affected by this,
Within the .ism project:
Go to the Direct Editor under the Additional Tools section.
Select the InstallShield table.
Change the SchemaVersion property from 772 to 771.
Save, close, and reopen the project.
InstallShield will prompt asking if you want to upgrade the project.
Click Yes to upgrade the project.
You should now be able to build the project without error.
Apprantly this is the issue with this release of the product only and it has been fixed with the later releases.